Quality tableware for everyday use

Grosvenor
The brief was to create a logo mark for a traditional cutlery brand wanting to move away from expensive, special occasion giftware. Whilst retaining quality, Grosvenor would become an approachable brand, offering practical household products for everyday use.

Program
Logotype
Hand lettering

Client
McPherson’s

Agency
Depot

Industry
Homewares

NBD developed a contemporary, handwritten word mark underlined by organic dots, inspired by a fork indent. We helped to humanise the brand through this natural expression of irregularity. The initial product launch included a range of quality 18/10 stainless steel cutlery sets.

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We work with small teams to realise optimal outcomes and solutions.

Quality tableware for everyday use

Grosvenor
The brief was to create a logo mark for a traditional cutlery brand wanting to move away from expensive, special occasion giftware. Whilst retaining quality, Grosvenor would become an approachable brand, offering practical household products for everyday use.

Program
Logotype
Hand lettering

Client
McPherson’s

Agency
Depot

Industry
Homewares

‹ Previous

Next ›

We work with small teams to realise optimal outcomes and solutions.

Quality tableware for everyday use

GrosvenorThe brief was to create a logo mark for a traditional cutlery brand wanting to move away from expensive, special occasion giftware. Whilst retaining quality, Grosvenor would become an approachable brand, offering practical household products for everyday use.

GrosvenorThe brief was to create a logo mark for a traditional cutlery brand wanting to move away from expensive, special occasion giftware. Whilst retaining quality, Grosvenor would become an approachable brand, offering practical household products for everyday use.

Grosvenor
The brief was to create a logo mark for a traditional cutlery brand wanting to move away from expensive, special occasion giftware. Whilst retaining quality, Grosvenor would become an approachable brand, offering practical household products for everyday use.

Grosvenor
The brief was to create a logo mark for a traditional cutlery brand wanting to move away from expensive, special occasion giftware. Whilst retaining quality, Grosvenor would become an approachable brand, offering practical household products for everyday use.